Summer is the season for mobile phone launches, but not just big ones from Apple, Samsung, or even Google with this year's Moto X.
There are some unique devices being unveiled that consumers may have missed.
The first device is LG's G2, which has a large edge-to-edge screen and a camera with a floating lens for better image stabilization. What makes the device different, however, is that all the controls are in one spot right on the back of the phone.
"Designs always change, so you've got volume controls on the left side versus the right side, power key at the top," said Chris French from LG Electronics. "With this, it's centrally located, which is the way I always held my phone anyway, so I wouldn't have to search for a volume control key while I'm in call now and potentially not have to drop my phone."
Price for the G2 and Android phone hasn't been announced, but it is reportedly going to hit shelves within the next few weeks.
Second, people may have heard of the $250 Nokia Lumia 1020, thanks to a massive marketing campaign.
But for those who don't know the device by name, it is a Windows 8 phone with, among other features, a 41 megapixel camera, which helps make a serious case for ditching the stand alone point-and-shoot.
"If you're taking pictures of the child in the school play, you don't have to be that annoying parent that's fighting their way forward to get the best shot," said Lucas Westcoat from Microsoft. "You can stay comfortable in your seat, and zoom in after you capture the image."
Finally, lots of phones now are starting to have built-in water and shock proof capability.
Kyocera, which has been doing it for years and actually has more than 30 waterproof devices under its belt, is out now with a new line called Hydro phones.
"It is fully waterproof, so you can go in up to three feet of water for 30 minutes without any issue," says Bill Veasy from Kyocera. "It's also dust, sand and dirt resistant so you don't have to worry about that if you do happen to drop the phone. So, we actually take the internals and wrap them and make it a little more durable than what would be on a normal spray coating."
What is perhaps most appealing to parents, who think this might be a good device for their accident-prone teen, is that the device costs as little as $20 with a two-year service contract.