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10/16/2012 03:08 PM

Central Market's 'Hail to the Cheese' celebrates the foodie favorite

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A favorite of the foodies will soon be honored at its own festival, courtesy of H-E-B’s Central Market chain of grocery stores.

Central Market’s third-annual Hail to the Cheese kicked off on Oct. 10 and will run for two weeks.

In-store experts will be helping customers learn about over 600 cheeses from right here in Central Texas and from abroad. Award-winning cheese makers will also be on-hand with samples from sharp to soft.

One food expert shared some good advice for tracking the cheese you love.

"I tell all our customers all the time, keep a notebook with you,” David Schlosz said. “When you buy a cheese and you find you like it, write it down because people forget the names all the time.”

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